Airing weekdays at 7:30 A.M. on

Airing weekdays at 7:30 A.M. on

Going organic doesn’t have to be costly – so long as you know where to look!

That’s where Simple Truth® comes in. Their goal has always been to make it easier to find affordable and delicious foods that can be enjoyed the way nature intended.

These foods provide a simple, uncomplicated, and trustworthy solution to the challenge of simply better living. You’ll find Simple Truth items throughout the store during your everyday shopping trips. Their wide range of products with easy-to-spot packaging take the chore out of selecting organic, free from, and natural foods.

Available exclusively at the Kroger® Co. Family of Stores, Simple Truth® and Simple Truth® Organic are honest, easy, and affordable.

Join celebrity chef Ralph Pagano as he whips up affordable, natural, and organic meals that anyone can prepare using Simple Truth, including lamb Thai lettuce wraps, organic white cheddar and mushroom frittata, bison meatballs, and a fall harvest smoothie

Up next on The Balancing Act, why being your own advocate is key to managing your health. We'll hear from two patients who didn't let their diagnosis stop them from advocating for others. 

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