Tire Care Tips for Women
April 1, 2015
Where the rubber meets the road, Pirelli wants your family to be safe.
Guess what, ladies? Tires aren’t just a guy thing – actually well over half of all tire purchases are made by women. So ladies, if you don’t know how to check your tire pressure or assess tread wear, you need a tire safety education. Pirelli Tire has been a world leader for more than 140 years. Its iconic history is known worldwide, and Formula One drivers, the most skilled in the world, trust Pirelli’s peerless reputation.
Today, as a supplier to top brands like Audi, BMW, Ferrari and Mercedes, Pirelli is also recognized for its environmentally friendly practices and “green performance” fuel efficiency tire design initiatives. Its commitment to sustainability and safety represents its commitment to you.
In recognition of National Tire Safety Week May 24-30, Pirelli asks you to “Be Tire Smart – Play Your Part.” Watch as Maureen Kline, Director of Public Affairs and Sustainability for Pirelli Tire North America, explains how.
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