Airing weekdays at 7:30 A.M. on

Airing weekdays at 7:30 A.M. on

When you’re limited to 140 characters, you have to be selective about what you say. Here are ten pointers to ensure you’re making the most of your Twitter account:

  • Be careful. You don’t have to follow everyone, or allow everyone you asks to follow you. Make sure that the accounts are not inappropriate or spam.
  • Be independent. Just because someone follows you, doesn’t mean you have to follow them back.
  • Be relevant. If you’re following an industry expert or celebrity, don’t contribute to the clutter. Only tweet to them if it is pertinent.
  • Be selective. No one cares that you just ate a banana for breakfast. When you’re deciding what and what not to post, remember that this isn’t your diary.
  • Be level headed. Don’t let your emotions get the best of you. If something upsets you, walk away and address the issue at a later time. Once your words are on Twitter, there’s no taking them back.
  • Be social. Don’t limit yourself to your close group of friends. Twitter is about networking, so expand your circle and engage with a broader audience.
  • Be timely. One of the reasons Twitter is such a powerful tool is the fact that information and conversations are shared in real time. If you’re participating, make sure you’re keeping up.
  • Be trendy. Learn the proper use of hashtags (#) and incorporate them whenever possible. This will help other followers interested in your topic find your tweet, especially if the topic is trending.
  • Be polite. Just like in any social environment, manners are appreciated. Be sure to reciprocate love and thank people when appropriate.
  • Have fun! Twitter is a tool, but it is also somewhat of a social toy, so make sure that you’re enjoying yourself as you engage.

 

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