Be The Change: Parents, It Starts with You
March 4, 2015
Teen Safe Driving with Toyota TeenDrive365
Parents may think their teens aren’t paying attention to their driving behaviors, but the truth is the exact opposite. Safety research by Toyota and the University of Michigan Transportation Research Institute reveals that parents are the number one influence on how their teenager will drive. If teens see their parent eating, drinking, or sending a text while driving, then they are likely to do the same when they get behind the wheel. But the good news is that teens copy good behaviors too. Join safety experts Marjorie Schussel and Jim Million from Toyota and learn about their important teen safety driving campaign TeenDrive 365. It’s a comprehensive initiative that offers online tools, expert advice, local events and social media elements to inspire parents and teens to be safe drivers together.
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