Organic Works Marketing
Wouldn’t it be great to know you can trust the advertising hype you hear or read about -- before you shell out your hard-earned dollars? In this segment, a very busy mom puts the new Arm & Hammer Essentials® “green” household cleaners to the test. We'll hear what she likes and what she doesn't about the new line. The Arm & Hammer Essentials® line comes in refillable, innovative and environmentally sensible packaging that’s designed to reduce the amount of plastic waste that ends up in landfills. ARM & HAMMER® Essentials™ Cleaners and the two-pack refills save up to 25% versus traditional cleaners. Traditional cleaning products contain up to 95-percent water…meaning the main ingredient you’re spending your money on is plain water. By using ARM & HAMMER® EssentialsTM Cleaners refill system, consumers use their own tap water…and pay only for the refill cartridges. The bottle itself can be used at least seven times, so they last an average of two-and-a half years. So the Essentials refill system promise to reduce plastic waste by up to 80-percent.
Story Keys: Church & Dwight,Arm & Hammer,essentials,household cleaning products,green,natural,green cleaning products,cleaner and degreaser,multi-surface cleaner,glass cleaner,ammonia,refillable bottle,refill cartridges,Arm & Hammer Essentials,Essentials,product testing,enviromentally sensible
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